Considering that location is often the key to success for retailers, some stores have taken to unconventional means to increase their visibility. It’s hard to see a building from above unless in an airplane of a nearby taller building. So stores that used their roofs to display their logos could stand out for the novelty of the act. Of course with the constraint that outside of cities with many tall buildings or locations near airports it would likely never be seen. Until now. In another example of how search is changing the game for retailers, satellite images now offer the chance to turn rooftops into billboard advertising for only the cost of the paint.

Here’s an opportunity to stand out. Local search for products and services is going to be huge. Show the early adopters that you get it.